Elham Fuad Al Maawali is a distinguished Omani woman leader whose expertise and leadership have had a profound impact on Oman’s banking sector and beyond. With a diverse and internationally significant career spanning over a decade in global custody and investment operations, Elham exemplifies operational excellence, strategic foresight, and transformation leadership. Currently serving as Senior Specialist in Change Management and TPMO Project Manager for Transformation at Sohar International Bank, Elham’s role in embedding organizational change with rigorous standards aligns closely with the vision of Oman Vision 2040, driving economic diversification and developing world-class human capital. Icons Oman proudly presents her as one of the leading women shaping Oman’s financial future on a global scale.
For 10 years, Elham served as Assistant Vice President (AVP) heading custody operations at HSBC Bank Oman, a role that is internationally regarded as highly specialized and critical in global financial markets yet less commonly known within Oman. This position entrusted her with the oversight of complex custody services impacting global asset management, settlements, risk management, and regulatory compliance across multiple jurisdictions.
Through this role, Elham demonstrated deep operational acumen and international expertise, navigating sophisticated financial instruments and client service expectations at a level comparable to leading global financial hubs. Her stewardship in custody operations positioned her as a vital bridge between Oman and international financial ecosystems, elevating Oman’s profile in highly regulated, cross-border finance sectors.
Following her tenure at HSBC, Elham took on the pivotal role of Unit Head of Investment Operations at Sohar International Bank, where she managed all operational activities relating to investment banking. Her leadership ensured optimal efficiency and regulatory alignment, providing strong governance that supported the bank’s strategic growth and market competitiveness.
Presently, Elham leads critical transformation initiatives as a Change Management Senior Specialist and TPMO Project Manager at Sohar International Bank. In this capacity, she ensures that all organizational changes are systematically embedded with the highest standards and values. Her role involves managing projects that leverage cutting-edge technologies, including Artificial Intelligence, to consistently evolve the bank’s processes and capabilities. Elham’s leadership guarantees that change is not only implemented but also internalized across the bank’s culture, ensuring sustainable progress and operational excellence.
Elham’s career trajectory exemplifies a commitment to continuous learning and skill enhancement. From her early days in retail banking and loan recovery to her specialization in custody and investment operations, she has consistently expanded her knowledge base and leadership capacities.
Her professional development includes advanced training in coaching, risk management, Anti-Money Laundering (AML) compliance, and advanced Microsoft Excel modeling—an arsenal of skills supporting her strong communication, stakeholder management, and problem-solving abilities. Her capacity to work efficiently under pressure and lead teams effectively has earned her numerous top performer awards throughout her career.
Elham Fuad Al Maawali’s work is intrinsically aligned with Oman Vision 2040’s foundational pillars. By strengthening the resilience of financial institutions through operational excellence and fostering innovative transformation, she plays a key role in advancing Oman’s economic diversification agenda. Her leadership in embedding AI and best-in-class standards within change management practices underscores Oman’s commitment to embracing technology, building human capital, and competitive global positioning.
Elham Al Maawali represents the dynamic new generation of Omani women leaders who seamlessly blend global expertise with national pride and vision. Icons Oman applauds her exceptional contributions in niche, highly skilled global finance roles traditionally under-recognized at home, as well as her forward-thinking leadership in transformation and change management.
Her journey offers inspiration for aspiring professionals and leaders in Oman and the region—demonstrating that perseverance, knowledge, and innovation collectively drive sustainable economic and social progress.
Icons Oman is a premier platform spotlighting the nation’s most influential leaders, visionary CEOs, iconic businesses, and rising changemakers shaping Oman’s future.
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